The Mini stories behind

Mini Athletics

Mini Athletics is the magical combination of imaginative play and sport.  It is the sports class that is making a difference to children, franchisees and communities around the world.

We’re not like other sports coaching businesses. Discover what makes us different.
Find out from our co-founder, Kirk Bowyer, what the inspiration behind the Mini Athletics program was and how it is reshaping the way children experience sports.


We are looking for individuals who are passionate about promoting children’s fitness and well-being and who have strong communication and organisation skills.

Mini Athletics franchisees come from a wide range of backgrounds. Previous experience in teaching or coaching is not essential as HQ provides all of the training in order to upskill in this area. Our ideal franchisee is dedicated and adaptable. If you have these strengths and are ready to embark on an exciting journey of owning a Mini Athletics franchise, we welcome you to join our growing family.







Catherine Buckley

South West Essex


“I love my job again and it works around my very busy life of being mummy. This is not just a job for me. It’s love and a passion for giving children the best positive experience of sport.”
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Next steps

Book an informal telephone call with one of our team members from HQ to learn more about the Mini Athletics franchising opportunity.



On the Fast Track is a podcast by Mini Athletics that provides a behind-the-scenes look at the lives of people involved in Mini Athletics, including franchisees, coaches, and mini athletes themselves. The podcast also features interviews with external business experts and professional athletes, providing valuable insights into the wider world of sports and entrepreneurship. With a focus on personal stories and experiences, On the Fast Track offers a unique perspective on what it takes to build a successful
business while making a positive impact in the lives of others.